Press Release: World Media Exposure for Okanagan Businesses

Posted: January 13, 2010

MEDIA RELEASE
For Immediate Release
January 13, 2010

World Media Exposure for Okanagan Businesses

On February 18, 2010 Okanagan businesses will meet media from around the world. The
Okanagan Valley Economic Development Society (OVEDS) has organized a special event at the Commerce Centre in Vancouver to bring together Okanagan businesses, trade commissioners and Olympic media to promote investment in the Okanagan.
Scott Boswell, Chair of OVEDS says, “The Olympics are the world’s largest advertising

campaign and to link into that media coverage is a fantastic way to promote our region and its business opportunities.” The event will showcase a variety of Okanagan wines and specialty food products, along with a cooking demonstration with celebrity chef Ned Bell. OVEDS will be working with the unaccredited media centre which is home to over 400 media personnel to target media coverage in the United Kingdom, USA, Germany, Holland, Austria, China and Japan.

Corie Griffiths, Vice-chair of OVEDS says “We want to show the world that the Okanagan
region is progressive and innovative and offers investment opportunities in high tech, green infrastructure and agri-food and at the same time offers an exceptional quality of life.” OVEDS is setting up a website www.okanaganstories.ca to host Olympic related stories on local athletes and businesses that have worked directly with the Olympics. Businesses that have connections to the seven targeted countries will also be hosted on the site. To drive media coverage Corie Griffiths will be blogging live onsite at the Commerce Centre for the entire Olympic Games.
OVEDS is a joint initiative between the Economic Development Commissions throughout the Okanagan. Its primary objective is to design and implement economic development initiatives that support collective opportunities for the region. Its members include Penticton, Summerland, Central Okanagan Regional District (CORD), Thompson Okanagan Tourism Association (TOTA) and Vernon.
For additional information please contact OVEDS regional members:
Chair: Scott Boswell, District of Summerland, 250-404-4042 ** SPAM PROTECTION: JavaScript Required to see email address - If you have questions email: info @ imaginepenticton.ca (just delete the spaces). **
Vice Chair: Corie Griffiths, CORD, 250-469-6283 ** SPAM PROTECTION: JavaScript Required to see email address - If you have questions email: info @ imaginepenticton.ca (just delete the spaces). **
Treasurer: Glenn Mandziuk, TOTA, 250-860-5999 ** SPAM PROTECTION: JavaScript Required to see email address - If you have questions email: info @ imaginepenticton.ca (just delete the spaces). **
Director: David Arsenault, Penticton Economic Development, 250-493-3323 ** SPAM PROTECTION: JavaScript Required to see email address - If you have questions email: info @ imaginepenticton.ca (just delete the spaces). **
Director: Kevin Poole, City of Vernon, 250-550-3249 ** SPAM PROTECTION: JavaScript Required to see email address - If you have questions email: info @ imaginepenticton.ca (just delete the spaces). **
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Questions? Contact Penticton Economic Development

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